In 1992, Nick Wilson created Pink Pig with the understanding of the importance of high-quality paper for artists and art students due to his background in art, design, and print-making. The brand's goal was to provide a wide range of colors to reflect an artist's personality, affordable prices, and the best quality papers, all while maintaining a quirky brand. The Pink Pig brand emerged from a simple hand-drawn design of a pig in 1982 during a day trip to the Yorkshire Dales. Even after 29 years, Nick and the Pink Pig team remain committed to their original vision. The company makes all of its handmade covers in Yorkshire, Great Britain, using the best quality acid-free paper, which is sustainably sourced or recycled whenever possible. The brand prides itself on having a low carbon footprint, providing highly sustainable products that can be fully recycled. Pink Pig is committed to recycling and uses recycled materials in its packaging. The company's cardboard boxes are made from 66% recycled material, while its Kraft boxes are 100% recyclable. Additionally, the shrink wrap used by Pink Pig is 100% recyclable, and the Thai tissue paper is made from non-toxic dyes and oxygen-bleached for the environment. The grey board used in the covers is made from 100% recycled post-consumer waste. Pink Pig recycles everything except its canteen waste and has a general waste dustbin collection once a week. The brand prides itself on delivering quickly and offering a seemingly endless range of colors, sizes, and formats, unmatched by any of its competitors. Its custom 'build your own book' interface offers over 12,000+ products, allowing Pink Pig to deliver a handmade version of the exact art book or pad chosen on screen. Nick Wilson remains heavily involved in the day-to-day running of the business after 29 years. He is proud of what Pink Pig has achieved, from starting in a small terraced house to becoming a multi-channel global business that has retained its British heritage and values. The dedicated staff cares about the products they make, which is instrumental to the ethos of Pink Pig and what has kept the brand true to its original values for so many years.